About Us


Owner/Founder – Joey Graham   Creative Director – Joe Minham


"Live Life Spreading Good Vibes"

Joe & I constantly found ourselves talking about how our live’s were filled with many ups and downs. It was never easy and something always seemed to get in the way. Whether it was losing someone close or simply having a bad day…the one central theme was this idea of always moving forward no matter what! Just like any great business, it started out as just an idea. However, our idea quickly turned into more. 

We had similar aspirations to spread good vibes and live life to the fullest. After months of research & development, FWD Clothing Company was born. Our mission was simple: Live life spreading good vibes through our insanely soft & design focused clothing.

In April 2016, we found the perfect 1968 "good vibes" VW Bus to turn into our mobile retail shop. The bus was something iconic but also ironically symbolic to the bumpy ride we all experience in life. It was exactly what we needed to connect our brand, our mission, and our clothing with the world around us! 

Securing a mobile retail store has allowed us to partner with local non-profits & has continued to let us build our brand mission!

Welcome to THE FWD FAM!

Once you shop with us, you are more than a customer, you are an extension of THE FWD FAM. You help us continue to create fun & insanely soft clothing while making an impact on those around us! For that, WE THANK YOU!!!

“With consistent hard work, a patient attitude, and genuine relationships, any idea can be brought to life. You just have to start!” Joey Graham & his C-P-R approach to business and life!

"Visual communication is an open canvas full of opportunity!" - Joe Minham & his approach to bringing brands to life!